Market positioning
Work with us to understand your target customer, product differentiation and where your brand fits within the Canadian market.
ASB Imports & Distribution
For Brands
Explore Canadian distribution opportunities and submit your brand to ASB.
Why partner with ASB?
More Than Delivery.
A Partner in Canadian Growth.
Growing in Canada takes the right buyers, a clear product story and dependable wholesale coordination. ASB works with your brand to explore suitable retail and online channels, position products for the right customers and support ongoing orders through direct communication.
Retail opportunities
Discuss suitable independent, specialty, national and online channels. Opportunities depend on product fit and each retailer’s requirements.
Ongoing coordination
Keep the conversation moving on availability, order requirements and retailer needs as your distribution plans develop.
How we approach a new partnership
- 01 / Introduce
Share your brand
Send your product range, website, current markets and what makes your brand different.
- 02 / Review
Explore the fit
Discuss target buyers, positioning, supply capacity and your goals for Canada.
- 03 / Plan
Agree the approach
Align on suitable channels, commercial details and practical next steps.
- 04 / Coordinate
Support the rollout
Coordinate agreed orders and stay in touch as new opportunities develop.
For emerging & established brands
Ready to grow in the Canadian market?
We are always looking for innovative natural, health, wellness, personal-care, pet and household brands that deserve a wider audience.
Our distribution network helps brands reach a mix of national, independent and e-commerce retailers throughout Canada. We work closely with our partners to understand each product, identify the right channels and support strong positioning in the Canadian market.
If your business shares our commitment to quality, thoughtful ingredients and responsible growth, we would love to hear from you.
Retail accessMultiple channels across Canada
Market positioningA practical path to the right shelves
True partnershipResponsive, hands-on collaboration